Pet
Food
Review

Product review - Bakers Dog Food

Beta can be compared to Bakers as both brands are owned by the giant US soya company Purina.

Purina say of this product:

# Natural Prebiotics: BETA® recipes contain chicory, a source of natural prebiotic, which has been proven* to help increase the number of good bacteria in the gut and help improve overall digestive health. After 30 days of feeding BETA® the good bacteria, bifidobacteria, may be multiplied by 100 times, helping to support healthy digestion.

# Rich in Meat: BETA® recipes are rich in meat that dogs need and instinctively prefer. The high quality chicken, salmon, turkey or lamb provide good sources of protein.

# Wholesome Ingredients: BETA® recipes contain natural ingredients, such as wholegrain cereals, and are 100% complete and balanced.

OK, let's look at this natural, wholesome food rich in meat

Am I being a little unfair on this product if I question the use of the word 'natural' to describe it? Or indeed 'wholesome?

Does the word 'derivative' fit easily with consumer's views of what a wholesome, natural food should be?

Product Comparison

So there you have it, a standard cereal based dog food product, which sells well despite the fact that it is twice the price of a value brand like Dr John.

What more can we say?